No groom is fully dressed without his boutonniere!

The history of the boutonniere dates to the 16th century, and “boutonniere” is the French word for “buttonhole flower.” Initially, the purpose of wearing a boutonniere was to ward off bad luck or evil. The boutonniere was the male equivalent of the bridal bouquet, having the same significance and purpose of protection against odors and diseases.

Nowadays, boutonnieres are mainly part of the male wedding costume, and they often match the style of the bridal flowers. The groom can choose from a large variety of boutonniere types, from classic to bold. The groom, the groom’s men and the father of the bride all wear a boutonniere, adding a touch of elegance to the important event.